This May, leading lifestyle brand GANT brings forth a unique woman-focused collection made with world-renowned Liberty Fabrics. The exclusive collection, available only at GANT, Dubai Mall is set to pair the world of American sportswear with cheeky London charm.
Bringing legendary styles from GANT and luxurious fabrics by Liberty Fabrics closer to many, the exclusive 13-piece collection offers an elegant yet playful expression for hot summer days. Taking a cue from London’s rich textile, the collection mixes modern silhouettes with bold colors in loud maxi dresses and eclectic men’s shirts. When discussing the curation of the collection, the Global Creative Director of GANT, Christopher Bastin said “Working with a storied brand like Liberty Fabrics is incredibly exciting for GANT. The way they treat their legacy and heritage is the same way we treat ours.”
Bastin continues, “Liberty Fabrics is known for its iconic florals, but for this collection, we really took a deep dive into their archive to see what other interesting patterns were available. The result is an eclectic mix of patterns and silhouettes that invoke the free-spiritedness of the late 60s and early 70s.”
With soft textures and detailed prints, every piece in the range has undergone a bespoke process. The collection celebrates femininity with its special selection of luxurious fabrics that are durable and famous for their cool feeling such as pure silk, silk blends as well as Liberty Fabric’s renowned Tana Lawn™, viscose, and superfine cotton. From bold shades of red to subtle hues of pink, the collection aims to draw in fashion’s elite who want to dress up for the season without compromising comfort or style.
Born in New Haven, Connecticut in 1949, GANT’s heritage is forever intertwined with the American East Coast. From sailing the majestic Cape Cod National Seashore to colorful fall hikes in the wilderness of the North East, the brand has always been connected to and inspired by the beauty and the traditions of America’s great outdoors.
The collection will launch in May and will be available only at the GANT store in Dubai Mall.