How Does Fashion Influence Our Daily Lives?

Did you know that in 2021 the fashion industry was estimated to be worth $759.5 billion? Have you ever wondered what has contributed to the industry’s growth? We all have. Even those that don’t pay attention to their styles are contributing to the industry in more ways than one.


Fashion has a profound influence on our lives. It isn’t just about the celebrities and 1% of the population who walk red carpets wearing luxury brands. Fashion is about reaching out to everybody and catering to their needs.

PHOTO: Melinda Martin-Khan

Fashion plays a multi-purpose role in our lives. It is clothing to protect our bodies from harsh conditions, but it is also a way to bring people from different walks of life together. While living in a multi-cultural society, fashion helps us understand the other person’s background and culture. Every culture has a traditional outfit that speaks volumes about its history, like the Scottish have kilts, Indians have saris, and the Germans have tracht.


I don’t know if you have ever felt instant power the moment you put on your favorite outfit, but I certainly have. Studies have shown that 62% of women feel happy when they put their favorite dress on. Fashion significantly affects our mood and helps us be happy and have a relaxed state of mind. Wearing bright colors like yellows, oranges, and pinks and having a well-tailored outfit can also improve your mood. The next time you are feeling low, try wearing your favorite dress or bright colors, and see for yourself if it makes you feel better!

Fashion also makes our meaningful life events more memorable. When planning for a wedding, the first thing that comes to mind is the dress. Likewise, when you are expecting a baby, the joy of shopping for a newborn is surreal. It’s in these small moments that fashion influences you without you even realizing it.

photo: George Bakos

Fashion influences us in ways we sometimes aren’t able to comprehend. It helps bring representation in the media and pop culture. Imagine seeing your favorite character wear something you are likely to wear and see how your confidence rises the next time you wear your clothes. Fashion brings the little joys to life and enables you to be happy in moments you didn’t expect. Fashion is an art, and you are the artist, so wear whatever you want to with confidence and feel amazing!

<br><strong>Khushi Popat</strong>

Khushi Popat

Hello, I am Khushi and I am a fashion enthusiast. I love writing about fashion, reading crime novels, and playing with dogs!


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